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Marc Le Menestrel
Articles by this author (180)
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Lenovo buying IBM’s PC Division
Lenovo in its own words Lenovo is one of the world’s leading personal technology companies, producing innovative PCs and mobile (…) -
Papers on Business Ethics
In these papers, we show that a model of rationality which separates and combines economic values with ethical values helps to (…) -
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Reflections on Governance and the Africa Directors Program: at the forefront of responsible board practice?
I wrote this short piece as a Reflection Paper for the Newsletter of the INSEAD Corporate Governance Initiative. It illustrates my (…) -
Social vs. Legal Responsibility: What should Dow Chemical do? (Seminar 3, April 26, 2017)
We discuss the responsibility of Dow Chemical, now owner of Union Carbide, the action it has taken, the campaigns it faces and work out (…) -
Guest Speaker Aniol Brosa (April 18, 2017)
Note that I have modified the previous session description with an assignment and a video: available here. In this session, Aniol (…) -
Gamesa
Brief introduction of Gamesa in its own words: I With 20 years’ experience and more than 30,000 MW installed in 45 countries, Gamesa (…) -
Marketing Practices: The Tobacco Business (October 8, 2012)
Video: “Making a Killing: Philip Morris, Kraft and Global Tobacco Addiction” – Infact. Summary The behaviour of tobacco companies (…) -
Guest Lecture on the Environment (Monday 15th and Tuesday 16th of May, 2017)
Mathieu spent his first 10 years working in multinational organizations from various sectors in France, USA and Spain. He has built a (…) -
Can you teach ethics to The Big Bank?
In early 2008 and hence before the public unfolding of the financial crisis, I was invited by a U.S. “Big Bank” to design, write and (…)
