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Marc Le Menestrel
Articles by this author (180)
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Business, Ethics and Profit: Economic Approaches (Lecture 3 with Discussion, May 8, 2017)
Nobel Prize laureate Milton Friedman argues that the sole social responsibility of companies is to maximise profits. We discuss the (…) -
Corporate Social Responsibility: The Bhopal Gas Tragedy (Lecture 2 with Video, Case Study & Discussion, April 24, 2017)
Video: “A Cloud Over Bhopal” The Bhopal tragedy is a landmark in industrial history, for the consequences it had inside and outside (…) -
Strategic analysis of Metronomic Anti-Cancer therapies in Developing Countries
Students shall present an exploratory strategic analysis of Metronomic Anti-Cancer therapies in Developing Countries. Students are (…) -
Conclusions with Key Learning
Each student shares his key learning from the course and we discuss how this learning can be effectively embedded in the future career (…) -
Who are you? (Tuesday 4th of April, 2017)
The art of learning starts with asking beautiful questions. Who are we? is certainly one of them and we will share both our answers and (…) -
A Journey Through the Forest
In these last years, I have been dreaming of accompanying executives in Nature, to share my teaching in this only place where I truly (…) -
Values – Ethics - Decisions
Description We embark participants in a series of questions, situations and phenomena which make salient their values, their (…) -
Ethique et raison économique : à quoi rêvons-nous ?
J’aimerais partager avec vous une surprise. Cela se passe en Octobre 2008, à l’INSEAD, lors d’une session sur les valeurs et la (…) -
Marketing Practices: The Tobacco Business (Video & Discussion) Friday 3rd of May 2013
Video: “Making a Killing: Philip Morris, Kraft and Global Tobacco Addiction” – Infact. The behaviour of tobacco companies is now an (…) -
Dreaming and Visioning
In this session, we give time to ourselves to link with our past and elaborate a vision of our future. Using “dreams”, we make it more (…)
